Mobile subscriptions are growing yr exponentially over the year. According to Ericsson Mobility Report Q1, 2017, 107 million new cell subscriptions were delivered in Q1 globally, taking the overall to 7.6 billion. LTE subscriptions, i.E. A 4G cell general, keep growing strongly, with 250 million new subscriptions brought during Q1 2017, to reach a complete of around 2.1 billion. India has 1,100 seventy million mobile subscriptions, which is the 0.33 highest globally. Globally there are 7.6 billion subscriptions.
Mobile broadband subscriptions are growing with the aid of around 25% year-on-year, growing by about 240 million in Q1 2017 alone. The overall number of cell broadband subscriptions is now around 4.6 billion. There have been 43 million new cell subscriptions in India, which’s the very best and is attributed to the ‘welcome provide’ by using Jio. When was the last time you used only your desktop computer for shopping for products and services online? Before the emergence of mobile devices like smartphones and tablets, if you’re like most people.
Even grandparents have grown accustomed to using their smartphones for calls, texting, shopping, and interacting with family and friends on social media. If they’re doing it, you can count on just about everyone else in the world is doing it as well. If you’re serious about reaching your target audience, then mobile marketing is an absolute must. One way of doing this is using local SEO methods to help consumers find your company.
There are a ton of ways you can cater your marketing campaigns to mobile users. A great place to start is with your website.
Hopefully, you’ve already updated your site with a mobile-friendly design, which means that it’s responsive and has dynamic-serving to ensure site speed. A responsive web design is the most effective way to cater to internet users, no matter what device they’re using. It will also help boost your site rankings in search engines, emphasizing mobile-friendliness. You can learn more about this from some of the best local SEO companies in the area.
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Page Speed is Everything
Besides appeasing the Google gods, having a fast website will also keep your visitors happy. This means a lower bounce rate. Numbers show that 40 percent of internet surfers bounce from a site when it takes longer than three seconds to load. You can find out how your pages are doing by using tools like PageSpeed Insights. It will check for mobile and desktop load times, and it will outline which features and elements are an issue. Another tool to consider is called GTmetrix.
To learn more about any speed concerns you come across, you should check out your AMP (Accelerated Mobile Pages) data. You can have AMPs used in your web design to help boost your pages’ speed for mobile devices. This is nothing more than a stripped-down HTML version, allowing the pages to run more quickly and smoothly. Stats show AMPs tend to load 15 to 85 percent faster.
Claim Your Business Everywhere
Business listings are just about everywhere on the web, including Yelp, Yellow Pages, Bing Places, Foursquare, and CityGrid. If your business is listed in these local directories, then claim them as your own and fill in all the current, up-to-date information. Why is this important? Because people really do use these sites to find products and services locally (using mobile devices). And don’t forget about Apple Maps, which iPhone users use.
Keep Watch of Google Analytics
Here, you can find out information about your mobile stats, which you can review by time, day, and device. See how people are accessing your site and how long they’re spending on it. Which pages are performing better than others? If you have a blog, this can help you determine which type of content you should continue pushing out to attract more mobile users.
Publish Content that’s Mobile-Friendly
Speaking of content, you need to make sure to create it so that it’s mobile-friendly. This means making it scannable using bullet points, short and concise paragraphs, and implementing links and share buttons. Your metadata should also be short and to the point. Keep in mind that users’ schedules when you publish – for instance, publish shorter content during the morning and afternoon, when they are most likely commuting to school or work, and the longer pieces in the evening and weekends.
Consider Using Google My Business March mobile ads.
Being found in the search engines is the key to obtaining long-term incoming traffic. If people can’t search for your business and actually find it, then there’s a lot of work that needs to be done. Local Search Engine Optimization is key to helping users find companies like yours. This can be done using Google My Business, which allows you to fill in your business details, such as contact info, address, and hours of operation. This is then displayed on Google Maps and Search. You can edit your information from one platform and add photos and reply to comments and reviews. This is something that can help you with the
Appealing to the mobile market is key for boosting your site traffic and ranking. Use the above tips to enhance your mobile marketing campaign today! Leading, the full-service internet marketing agency. I Think an Idea works with serious business owners, small to large alike. Based on Los Angeles, CA provides great results for services such as SEO, social media marketing, Online reputation management, and PPC management. When was the last time you used only your desktop computer for shopping for products and services online?
Before the emergence of mobile devices like smartphones and tablets, if you’re like most people. Even grandparents have grown accustomed to using their smartphones for calls, texting, shopping, and interacting with family and friends on social media. If they’re doing it, you can count on just about everyone else short and to the point. Keep in mind that users’ schedules when you publish – for instance, publish shorter content during the morning and afternoon, when they are most likely commuting to school or work, and the longer pieces in the evening and weekends.